A long time ago I attended a course about copywriting and, to be fully honest, I remember almost nothing.
But between my notes, I found a list of headline and email subject models that probably are still effective (humans do not evolve so quickly, you know…).
- Can’t keep up? 5 ways to simplify your [something]
- 10 shortcuts to complete [something] in no time
- Get rid of [something] forever
- 5 lies [kind of people] tell you
- The shocking truth about [something]
- 3 things [kind of people] won’t tell you
- The secrets of [kind of people]
- Do you make these 3 [something] mistakes?
- 3 [something] mistakes you don’t know you’re making
- Don’t do these 5 things when [something]
- How to be [something]
- How to do [something] while doing [something else]
- How to use [something] to get [something else]
- The 3 laws of [something]
- 5 steps to [something]
